01 — Commerce & marketing

Less routine review.
More room for your brand.

Connect AI to recurring decisions, from moderating reviews to finding creators. We design workflows that send cases needing attention to your team.

Designs adapted from other industries

From customer service

AI for meaning, rules for format

From media

MCP integration

Commerce & marketing

The opportunity

Reviews, inquiries, and creator selection compete for your team’s attention. Giving AI clear criteria for routine decisions can make more time for campaign direction and relationships.

Applications and opportunities

01
Review and content moderation
AI interprets meaning and context. Rules check number and date formats and required fields. People review unclear cases.
02
Influencer discovery and matching
AI compares creator content with brand requirements to build a campaign shortlist.
03
Product inquiries and notifications
AI answers product and shipping questions first and connects the messaging flow—payments, notifications, and more.

Experience from other industries

From customer serviceCommerce & marketing
AI for meaning, rules for format
The judgment approach we refined in customer support moved into commerce review moderation.
From mediaCommerce & marketing
MCP integration
We adapted MCP integrations from media services for commerce operations, giving AI access to the data and tools it needs.

Related work

Kagit
Media & content
An AI newsroom
publishing in five languages.
What AI does
Gathers sources, drafts, and checks against evidence
What people do
Sets editorial direction and quality standards
Current status
Live · 5 languages
- AI for meaning, rules for format
- Multilingual operations
- AI safeguards
Kagit — Explore the case study
Company G
Commerce and influencer marketing platform
Client name withheld
Worked alongside the client's team to add AI to review moderation, support, and influencer discovery.
What AI does
Reviews user content and answers inquiries first
What people do
The client's team sets the rules and handles exceptions
Current status
Live
- AI for meaning, rules for format
- Messaging hub
- MCP integration
Company P
Merchant risk operations for a payments company
Client name withheld
Built operations tools with contract reading, PII redaction, and an AI stop switch.
What AI does
Reads contracts and removes personal data
What people do
Staff make the final call and can stop the AI when needed
Current status
Built
- AI safeguards
- Shared payment components

Other industries

Tell us what you want
to change with AI.

Tell us about the service you want to build or the work you want to change. We'll define a starting point and scope together.

Discuss your AI project Email us directly

Less routine review. More room for your brand.

Review and content moderation

Influencer discovery and matching

Product inquiries and notifications

AI for meaning, rules for format

MCP integration

An AI newsroom publishing in five languages.

Worked alongside the client's team to add AI to review moderation, support, and influencer discovery.

Built operations tools with contract reading, PII redaction, and an AI stop switch.

Tell us what you want to change with AI.

Less routine review.
More room for your brand.

An AI newsroom
publishing in five languages.

Tell us what you want
to change with AI.